In this episode of Franchise My Business, host Kevin Oldham is joined by Mark de Grasse, the President of DigitalMarketer.com, to talk about the future of technology and AI. Mark explains how AI is transforming the business landscape, making programming and coding more accessible and affordable. He discusses the potential impact of AI on advertising, customer service, and product development. Mark also highlights the importance of providing excellent service and products in the age of AI. He predicts that AI will lead to job loss but also create opportunities for businesses to differentiate themselves through exceptional customer care.

HIGHLIGHT QUOTES

The potential dangers of VR and online avatars.

“Every consumer is going to have these expectations like the service needs to be excellent. The customer care needs to be perfect. The product needs to just last forever and be good the whole time and actually maybe even change with the times” – Mark de Grasse

The excitement and challenges of the AI frontier.

“Now, the other side is that processing power is going to increase and even energy consumption is going to decrease because you’re going to recode all these crummy programs using clean code through AI that now can transfer to anybody. So now you’ve sped up the internet, you’ve sped up processing, you’ve localized the actual generation of the images that you’re looking at now, everything’s smooth and everything’s fast and you can make the actual environment feel way more realistic.” – Mark de Grasse

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